Jim Taylor

Jim Taylor

Ceo, Hummer; Former GM, Cadillac

Jim Taylor has been the CEO of Hummer since October of 2008.  Prior to that, he was the General Manager of Cadillac.  Since beginning his GM career in 1980 with GM of Canada Limited in Oshawa, Ontario as an industrial engineer, Jim Taylor progressed through several production and purchasing positions, including management positions at Saturn, Adam Opel, Worldwide Purchasing and GM Truck.  Taylor was appointed Cadillac General Manager in 2004, and was responsible for the division’s global product, marketing and promotional activities.

Although Taylor is a skilled tactician and engineer, his creative side is exercised through music—he is a concert-level pianist. He also spends free time enjoying the open road on his Harley-Davidson motorcycle.

 

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Cadillac’s Jim Taylor on why design is more important than functionality.
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Taylor warns that his is a tough business, but that the universality of car ownership makes it the “Superbowl” of manufacturing.
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To focus on both long and the short-term goals, Taylor remembers “Urgency, action, empowerment” and “Keep the end in mind.”
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Jim Taylor on the elusiveness of American luxury.
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Taylor draws the parallel between Harley and Cadillac as the quintessential American vehicles, but believes that the future of transportation lies with cars, not “hogs.”