Kass Lazerow

Kass Lazerow

Woman with long brown hair wearing a rust-colored top, smiling at the camera against a plain gray background.

Kass Lazerow is a serial entrepreneur, the cofounder and Chief Operating Officer of Golf.com and Buddy Media, and the co-author of Shoveling $h!t.

Everything Articles
Book cover for "Shoveling $H!T: A Love Story About The Entrepreneur's Messy Path To Success" by Kass and Mike Lazerow, featuring a shovel and dirt pile—highlighting every pivot masterstroke. Text reads “an excerpt from.”.
Business
How the startup “pivot” can become a billion-dollar masterstroke
If your world-beating idea is not working you might need to change direction — and Instagram cofounder Kevin Systrom provides the perfect case study.
Kass Lazerow
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