“At last, someone has taken a stand against the tooth whitener ad menace. It’s no tiny or obscure ad network: it’s Google. The company has decided to live up to its ‘don’t be evil’ motto and ban advertisers who place ads that lead to sites peddling products like scammy free trials, get-rich-quick schemes, and malware. Previously, they would ban individual ads, but not advertisers. This was akin to playing a massive game of whack-a-mole with thousands of identical ‘local moms’ who had identified the secret to weight loss. Or tooth whitening. Or stretch marks. Or…”
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Banned!
Google has banned tooth whitener and weight loss advertisers from its networks in a bid to live up to its “don’t be evil” motto.
"At last, someone has taken a stand against the tooth whitener ad menace. It's no tiny or obscure ad network: it's Google. The company has decided to live up to its ‘don't be evil’ motto and ban advertisers who place ads that lead to sites peddling products like scammy free trials, get-rich-quick schemes, and malware. Previously, they would ban individual ads, but not advertisers. This was akin to playing a massive game of whack-a-mole with thousands of identical ‘local moms’ who had identified the secret to weight loss. Or tooth whitening. Or stretch marks. Or..."
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George Raveling — the iconic leader who brought Michael Jordan to Nike — shares with Big Think a lifetime of priceless wisdom learned at the crossroads of sports and business.
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