“Is it possible to make drastic cuts in greenhouse-gas emissions without destroying our economy?” asks Paul Krugman in a long magazine article looking at the economic costs and benefits associated with fighting climate change. Yes, he concludes. And while the U.S. isn’t likely to take action soon, there’s a good chance that continued rising temperatures will eventually marshal enough political support to further limit greenhouse-gas emissions. “We have a good sense of the costs — and they’re manageable,” writes Krugman. “All we need now is the political will.”
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The Cost of Greening
Having analyzed the economics of fighting climate change, Paul Krugman concludes that the costs are manageable. "All we need now is the political will."
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George Raveling — the iconic leader who brought Michael Jordan to Nike — shares with Big Think a lifetime of priceless wisdom learned at the crossroads of sports and business.
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