Daniel Burrus

Daniel Burrus

Futurist and Business Strategist

Daniel Burrus is considered one of the world's leading futurists on global trends and innovation. The New York Times has referred to him as one of the top three business gurus in the highest demand as a speaker. He is a strategic advisor to executives from Fortune 500 companies, helping them to develop game-changing strategies based on his proven methodologies for capitalizing on technology innovations and their future impact. His client list includes companies such as Microsoft, GE, American Express, Google, Toshiba, Procter & Gamble, Honda, and IBM. He is the author of six books, including The New York Times and Wall Street Journal best-seller Flash Foresight: How To See The Invisible and Do The Impossible, as well as the international best-seller Technotrends.

Contrary to popular belief, competing with other individuals or companies is counterproductive. From a business perspective, focusing on your competition instead of focusing on continuous innovation by creating new, must […]
In today’s net-enabled knowledge economy, simply being a data dispenser or an information source for clients is no longer enough. Because the internet is so readily available and easy to […]
In my recent New York Times bestseller, Flash Foresight, I share seven principles that can make invisible opportunities visible. Being able to direct your future is essential for success in […]
No matter what industry you’re in, chances are you have a few products or services in your line that are commodities. From food and beverage items to household products to […]
Having a strategic plan is a vital aspect of any successful organization. Unfortunately, most organizations have strategic plans that are really financial plans in disguise. And the larger the organization, […]
Twenty years ago, I predicted that when the exponential and predictable progress of processing power, storage, and bandwidth—what I called the three digital accelerators—reached the levels we would have by […]
Accelerating technological change will define how efficiently we use energy, not how much. The accelerating change of technology we use commercially and personally is dramatically increasing the global demand for […]