“If book publishers want to see the next decade in any reasonable health, it’s absolutely imperative that they rethink their pricing strategies and business models right now.” “A conservative estimate this month suggests there are 1.5-3 million people looking for pirated eBooks every day” “Most publishers won’t go bust. eBook prices will be forced down, margins will be cut, consolidation will occur. New publishers will spring up, with lower overheads and offering authors a bigger cut. A few publishers will thrive; most publishers will suffer.”