Search
1mins
DiSesa hopes that she is remembered for fighting for women in the workplace.
1mins
Packaging a product is a collaborative process, DiSesa says.
1mins
The question is, Am I a brand?
2mins
Clients spent lots of money to make sure that ads are effective.
1mins
Advertising also creates a lot of jobs.
2mins
You can’t sell somebody something they don’t want, DiSesa says.
2mins
DiSesa shares her thoughts on Facebook.
2mins
Big clients have big needs, says DiSesa.
1mins
Effective advertising, DiSesa says, changes behavior.
2mins
Men respond to kindness, not criticism.
1mins
Nina DiSesa on how women forget to be women.
2mins
Its not about sex, DiSesa says. Its about having people respect rather than dismiss you.
1mins
DiSesa has always worked in boys clubs.
1mins
Not all creative people are creative “direct material.” In order to be a creative leader, says Nina DiSesa, you have to keep your brain neatly divided in half.
1mins
The creative mind is the most illusive thing.
1mins
You have to have some creative credentials yourself, DiSesa says.