Change Management

Change Management

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A great idea requires resilience, persistence, and effective marketing for success, as highlighted by former GE vice chair Beth Comstock, who defines a "changemaker" as someone willing to take risks to achieve their vision.
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Leading people is far more effective when they are excited about the journey ahead, as opposed to being pushed by directives; instead, we should inspire them with purpose and stories, according to Nancy Duarte, CEO of Duarte Inc.
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In a crisis, trust, resilience, and accountability are essential, as emphasized by CEO and former Navy SEAL Brent Gleeson, who believes that cultivating a strong culture is key to achieving these qualities.