Influence

Influence

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Leading people is far more effective when they are excited about the journey ahead, as opposed to being pushed by directives; instead, we should inspire them with purpose and stories, according to Nancy Duarte, CEO of Duarte Inc.
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To engage your audience effectively, psychologist Robert Cialdini suggests using "pre-suasion" to prime them with subtle cues, ensuring they are receptive to your stories and emotional appeals.
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Join former CIA officer Andrew Bustamante to discover how espionage strategies and psychological insights can enhance your business and leadership skills, helping you motivate teams, safeguard secrets, and unlock your inner secret agent.
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High-level negotiators, like former FBI agent Chris Voss, view negotiation as a science governed by consistent rules that anyone can learn to enhance their chances of achieving better deals, despite the inherent unpredictability of outcomes.
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Marketing professor Jonah Berger emphasizes that understanding linguistics can enhance our communication skills, enabling us to fit in, persuade, engage, and positively influence others, especially with the aid of advanced language analysis tools and his SPEACC Framework.
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Members
This class explores human learning and communication through four inquiry styles—Analytic, Procedural, Relational, and Innovative—while emphasizing the importance of question types and fostering self-awareness, empathy, and collaboration for effective leadership and deeper connections.
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This class explores the evolving role of leadership in complex business environments, emphasizing the balance of personal influence, team collaboration, and trust-building, while equipping leaders with tools to foster a high-trust culture that inspires commitment and empowers teams.
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Members
This class teaches the vital role of managing professional relationships and networks for career success, emphasizing trust, strategic connections, and effective communication, as highlighted by experts like Linda Hill, Nicholas Christakis, Adam Grant, and General Stanley McChrystal.
A book cover for "The Storyteller’s Advantage" by Christina Farr is displayed next to the words "an excerpt from" on a split purple and light gray background, reminiscent of the style favored by Alexis Ohanian.
Alexis Ohanian didn’t treat his relationships with the media as purely transactional — and his star rose in spectacular fashion.
The image shows the book cover for "The Contemplative Leader" by Patrick Boland, with his name prominently displayed next to the text “an excerpt from” on a split pale blue and beige background.
A contemplative approach to leading others can help us accept the tension of not always knowing how things will play out.
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3 min
Your body language sends messages before your mouth does. Author Robert Greene and negotiation expert Daniel Shapiro PhD explain the key characteristics of nonverbal power and emotional presence that shape how others perceive you.
Unlikely Collaborators
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Author and geopolitical strategist Paulo Cardoso do Amaral urges us to ask: Will we shape AI with wisdom, or will AI reshape us with strategy?
Union soldiers in blue uniforms escort prisoners past a burning building with a large hole in the wall while smoke and flames rise, during the American Civil War.
Before becoming America’s most infamous assassin, John Wilkes Booth was a magnetic actor who was beloved by audiences and courted by critics.