I moderated a panel discussion this week between Google, Microsoft, and Blekko. The event, which I emceed, was called Farsight 2011: Beyond the Search Box, and was organized by BigThink and Microsoft. As I joked, it seemed odd that Google was playing the role of “evil” monopolist; Microsoft, the “good” contender, whilst Blekko was a fly on the wall. In opening the debate, I said that, as a professor, I can’t condone any kind of plagiarism or cheating — and that is what Microsoft’s usage of Google data seems to amount to. But in the tech world, such information exchange is the norm.
Search
How Google Ambushed Microsoft
Google pulled off a huge PR coup. It changed the topic. Media coverage isn’t about spam and how Google profits from this; we are debating how valuable Google’s search results are.
The Game Issue
October 2025
Lorem ipsum dolor sit amet, consectetur adipiscing elit.
3 videos
8 articles