Nataly Kelly

Nataly Kelly

Woman with long red hair in loose curls, wearing a black turtleneck and hoop earrings, smiling with arms crossed against a beige background.

Nataly Kelly is Chief Marketing Officer at Zappi, based in Boston, MA. She is the co-author of Brand Global, Adapt Local.

Book cover with a blue background titled "Brand Global, Adapt Local: How to Build Brand Value Across Cultures" by Katherine Melchior Ray with Nataly Kelly, featuring insights on cultural intelligence, set on an orange background.
To be culturally intelligent, you must be curious and open-minded — and the benefits can be transformative.