Tyler Willis

Tyler Willis

Founding Employee, Involver

Tyler was the head of brand strategy and a founding employee at Involver, a marketing technology platform used by more than 800K agencies and brands. Now he is the Vice President of Business Development at Unified. He blogs at CueTheFuture.com

Staying Grounded Last week’s out-of-nowhere smash hit “Things Real People Don’t Say About Advertising” isn’t just a source of hilarity, it’s also a good reminder that we as marketers often […]
Silicon Valley greats tend to leave a host of successful entrepreneurs in their wake. But now "successful alumni" are starting to include people who were never really alumni to start with.
Good brand marketing is about getting the right emotional response from your target audience. You can get people to buy a product in many ways, but to get them to […]
This is your chance to decide what content exists about marketing online – scroll down to read more and leave a comment with your response. Astute readers who visit this […]
“To me, marketing is about values. This is a very complicated world, it’s a very noisy world, and we’re not gonna get a chance to get people to remember much […]
Facebook Likes are the new audience interaction. More than 50 people liked my post on Facebook simplifying their Facebook Page management tools on the Involver blog, yet only one person […]
It’s my great pleasure to unveil something we’ve been working on for the last little bit, 3 simple announcements from my company:nWe announced this morning some really exciting news, parts […]