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Tyler Willis
Founding Employee, Involver
Tyler was the head of brand strategy and a founding employee at Involver, a marketing technology platform used by more than 800K agencies and brands. Now he is the Vice President of Business Development at Unified. He blogs at CueTheFuture.com
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The startup Kiip offers a relatively simple but radical step forward in mobile advertising: why not attach brand interactions to moments of achievement/greatness where we feel elated—namely during video gameplay?
Corporate America’s ability to create value the past few years has underwhelmed us. That, coupled with many other environmental effects, has led to many new players entering our consumer technology community. […]
Have you heard of Rebecca Black? If not, you may be living under a rock. Her (sickly-sweet-teeny-bopper) song recently got over 62 Million views on Youtube in less than 50 days. […]
In less than two weeks, I’ll be taking a short pilgrimage from San Francisco to Monterey for the e.g. — an event that has been summarized to me by a previous attendee as “what TED […]
Kickstarter is a site that allows anyone to raise money from an online community in order to fund any sort of project. Here's a primer on how to turn your vision into a reality.
I want to share with you a more personal update today — a new practice we’ve developed which has improved the marketing efforts at my company. We’ve recently begun practicing […]
[IMPT] This post is likely to offend a few people – I decided to post it anyway. If you’d like to tell me your opinion about this article? Tweet me […]