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Tyler Willis
Founding Employee, Involver
Tyler was the head of brand strategy and a founding employee at Involver, a marketing technology platform used by more than 800K agencies and brands. Now he is the Vice President of Business Development at Unified. He blogs at CueTheFuture.com
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At this year’s F8, Mark Zuckerberg’s keynote was opened by Andy Samberg doing a 5 minute impersonation of Zuck (or, as Samberg began calling his character, “The Zuck Dawg”). Turns out […]
Acute Leukemia was the first issue we fought against at Involver. I’m telling that story today because a great person, Amit Gupta, was just diagnosed with this disease. You can help […]
Mourn for a day. Think Different for the rest of your life. That’s the only thing I can think of. I’m still speechless at the news that Steve Jobs has passed […]
Over the past few days a “scandal” has emerged from a leaked email regarding AirBnB’s new round of financing. Potential investor Chamath Palihapitiya (former head of growth at Facebook and now […]
(The image to the left is from a Nancy Duarte presentation on the emotional path people travel down during great presentations) I was having drinks last evening with a startup […]
When I first started blogging on BigThink, I compiled a list of people who I admired. I wanted to use those folks as a north star as I was trying to […]
Understanding the effectiveness of a marketing channel fully requires understanding the revenue impact that the channel drives. Both as a source of a prospect (e.g. prospects who respond to a […]